Building a company from El Salvador, the smallest country of the Americas is like playing the video game on HARD MODE.
No ecosystem, no playbooks, just resilience.
Once I stopped seeing ourselves as a “Salvadoran company” and started acting like a “global company”, everything changed.
The hardest part isn’t lacking resources, it’s lacking belief. Because once you believe your work can compete globally…The rest is just logistics.
“It’s not about where you’re from, it’s about how big your vision is.
